SEO Company Mt Gambier – Beware the SEO Traps.
SEO Agencies in Mt Gambier may all look the very same, but if you get enough awareness you can protect yourself from falling into ploys.
Several years ago when I was learning the value of SEO, I paid about $1,500 each month to one of the country’s best Online Marketing Companies. This particular company was known in the media as being one of the fastest growing businesses in the country. A real success story. After about 3-4 months they had my website ranking very high on the first page of Google, throughout a range of keywords. I was excited and money began to come in every day from online sales. I remember asking the owner of the business one day what would happen if I ceased paying the $1,500 per month. He replied, then you would revert to page 5 of Google and that would be the end for you. Not knowing too much at the time I remember feeling very unpleasant about that idea, but the money was rolling is so hey, what was the trouble? And I am sure that lots of Mt Gambier business would definitely have done the same thing.
One day I will certainly never forget I did my typical keyword search and my website was gone. I was no longer ranked 1st or 2nd – I was gone. In horror I clicked to page 2 and still nothing, then page 3, nothing. By then it seemed like all the blood had left my body and I was in a state of shock. I don’t remember what page the website was on but it was bad. In a state of panic I called my SEO Company and asked what the hell had been done. They mentioned some form of a Google update and all their websites had lost rankings. Naturally, it wasn’t too much longer afterwards I stopped paying $1,500 per month to be on page 4. I felt I could handle that page on my own.
For those of you from Mt Gambier that know a bit concerning the history of SEO, my website had been subject to a major Penguin update and my agency, who are no more in business, had simply bought spammy links and bought traffic. It worked well for some time. They built a multi-million dollar business around it, but when Google altered the algorithm that was the end of that.
Even as a CEO of an SEO Company working for Mt Gambier, I am a fervent believer that if you must know the basic principles of SEO if you want to run a successful business. Yes you may go to an SEO Company, but if you personally don’t understand the basics or penalties and Google updates, then you may fall into a trap and be at the mercy of a dodgy agency that uses budget and outdated techniques. Even when you 100 % outsource your online marketing you still need to know what’s going on. Never forget that it’s your business, your livelihood.
With that in mind, here are a number of questions for you to ask when hunting for a Mt Gambier SEO Company.
- Does the SEO firm have the ability to do all aspects of web design and coding?
- Will they also analyse your competitors’ sites and businesses to establish which sites in your industry are doing well and why?
- Does the SEO firm have content writers in-house?
- Does the SEO firm have a link tactic for your site?
- Does the SEO firm handle your social media strategy?
- Do they include AdWords/Pay Per Click (PPC) management as a section of their plan?
- Is the SEO Company seeking to understand your sales method?
- How do they deal with coverage and communication?
- Do they offer you quick-fix promises?
If you are looking for a few suggestions and pieces of advice that will help you to save some effort, time, as well as a bit of money when it comes to choosing an SEO Company, then call us and we will answer each one of your questions. Contact Internet Marketing Experts Mt Gambier on 1300 595 013 or visit, www.internetmarketingexpertsMtGambier.com.au.