5 Zombie Myths of Keywords

5 Zombie Myths of Keywords

A Search Engine Optimisation Plan in Mt Gambier is complicated, yes, but you are probably wondering what Zombies have to do with it. Well don’t worry, (your brains are safe) all I mean is that these are some myths which just don’t seem to die, they stick around and confuse people. So for your Search Engine Optimisation Plan, let’s put the record straight today. If you have actually had anything to do with SEO you would have stumbled upon the notion of Keywords. Regrettably, across my time in Search Engine Optimisation Plan in Mt Gambier I have found a lot of myths about Keywords that just won’t die.

MYTH 1: In your Search Engine Optimisation Plan Keywords do not matter any more

There certainly is also the false idea that with all of the changes that have actually been made, and the change towards concept based searches, keywords don’t matter in 2015. This suggestion is misguided as keywords play a more important role than ever. It’s an evolving market that is permanently changing and building so you have to stay on top of the latest changes if you would like to succeed. Despite what occurs, keywords will always be at the core of SEO.

MYTH 2: In your Search Engine Optimisation Plan Keywords need to be densely packed.

The concept that the more frequently a keyword is used will convert into more success is an old-fashioned idea. There is no formula relating to the density and consistent rate of keywords closely packed together. The aim you should remember is to have your specific expressions repeated throughout so that you can maximise their frequency while balancing well-flowing content that stirs up a more natural feel and readability.

MYTH 3: In your Search Engine Optimisation Plan, you optimise only one keyword at a time.

Optimising only one keyword each time was the strategy circa 2005 and since every one of the updates no longer can be applied to the market in 2015. If you only concentrate on the one keyword, then you will find that you have missed out on a number of opportunities. By diversifying your keyword analysis you can include the broad elements while concentrating your energy on the long-tail terms and the newer goal on conceptual keywords.

MYTH 4: In your Search Engine Optimisation Plan, Keywords should dominate domain names.

The days of domain names being a drawn out string on nonsensical keywords are happily at an end. The keyword rich domain names no longer have much true worth to a domain’s visibility. This means that you should really focus not on the keywords in your domain name, but can rather start expanding and marketing your brand and focus on brand recognition.

MYTH 5: In your Search Engine Optimisation Plan it is acceptable to use ‘Keyword Stuffing’.

The overuse of key words in odd and peculiar ways is better called keyword stuffing. By now you should know that this is not a practice that would be still supported in the 2015 environment. You should stay clear of alienating your readers and concentrate on the subtle and logical way to weave keywords into your copy while nevertheless creating outstanding and unique content.

As the CEO of Internet Marketing Experts, I recognize the struggles that many people have when starting off the SEO, especially when it comes to understanding keywords and your Search Engine Optimisation Plan in Mt Gambier. I myself ran a small business for a number of years and needed to learn SEO from scratch and by a lot of trial and error. So don’t forget to start off strong and use the facts that you know. Once you have developed that groundwork, learn as much as possible about SEO and be patient with the results. If you come to a stage when you are unclear, or want to set your business apart from the rest, then think about having a chat to an SEO professional.

call Internet Marketing Experts Mt Gambier on 1300 595 013 or visit, www.internetmarketingexpertsMtGambier.com.au

Share this post